Seeking a brand for the end of the world.

Urban agriculture as a concept is often a lofty one. Making it a reality is much more down-to-earth. Urban Farm Oasis sought a brand that tied to together their just-outside-of-downtown-Portland plot of land with the truly transformative experience of stepping into their garden and farm. The ask for an other-worldly mark mimicking both a UFO and a snowglobe, combined with some of the veggies, animals, buildings, and vehicles on their farm demanded a set of clean iconographic illustrations. While colorful and chock full, the logo feels plentiful, like the farm it represents. Additional collateral pieces included neon-printed T-shirts and crates, and labels for jars on which the owners could write their seasonal harvests. 

WORK  //  logo + collateral + packaging